Purchasing Online Advertising - An Overview
Are you the owner or marketing person at a small or medium sized business? Are you trying to figure out how to get started, or improve upon, your Internet marketing campaign? Getting started advertising online can be a seemingly daunting task given the non-tangible nature of Internet user traffic. Advertising in local online markets is [...]
Search Engine Optimization (SEO) Overview
Search Engine Optimization (SEO) is probably the most misunderstood topic related to Website ownership. Essentially SEO is composed of two simple ideas:
1. On-Page Optimization
Search engines need to be able to read and understand the content and context of your site. The process to improve your site for search engines is often called “on-page optimization”. On-page [...]
Top 10 Mistakes Small Business Owners Make When Creating a Website
Over the years I have consulted on hundreds of small website development projects. During the course of development of these sites, I often see the same mistakes made over and over again. I thought it would help a small business owner to read about these mistakes before tackling a new web project so they could [...]
Welcome to the Ditchmonkey Blog
The purpose of the Ditchmonkey Blog is to assist local Bend, Oregon businesses succeed on the Internet. Content will include articles that clarify topics like how to create an effective business website, Search Engine Optimization (SEO), internet marketing, and Pay Per Click (PPC) advertising.
I will also be choosing local business sites that I think are [...]